Measuring internet product purchase risk
- 期刊名称European Journal of Marketing
- 作者Lynn Selby Coker, Brent; Jeremy Ashill, Nicholas; Hope, Beverley
- 卷第45卷
- 印刷ISSN0309-0566
- 文件大小368.17KB
- 发表时间2011-07-26
- DOI10.1108/03090561111137642
- 页码1130-1151
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