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Managing industrial service offerings in global business markets

Managing industrial service offerings in global business markets

Brashear Alejandro, Thomas; Kowalkowski, Christian; Kindström, Daniel; Brehmer, Per‐Olof
  • 期刊名称Journal of Business & Industrial Marketing
  • 作者Brashear Alejandro, Thomas; Kowalkowski, Christian; Kindström, Daniel; Brehmer, Per‐Olof
  • 卷第26卷
  • 期第3期
  • 印刷ISSN0885-8624
  • 文件大小258.27KB
  • 发表时间2011-02-22
  • DOI10.1108/08858621111115903
  • 页码181-192
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