Incorporating Prior Knowledge into the Analysis of Conjoint Studies
- 期刊名称Journal of Marketing Research
- 作者Greg M. Allenby, Neeraj Arora and James L. Ginter
- 卷第32卷
- 期第2期
- 印刷ISSN0022-2437
- 文件大小2221.65KB
- 发表时间1995-05
- DOI10.2307/3152044
- 页码152-162
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