Part 1 || Problems in Industrial Purchasingby Howard T. Lewis
- 期刊名称Journal of Marketing
- 作者Review by: Vernon D. Keeler
- 卷第4卷
- 期第4期
- 印刷ISSN0022-2429
- 文件大小249.89KB
- 发表时间1940-04
- DOI10.2307/1246054
- 页码417-419
The Market Research Council Student AwardsLyndon O. Brown · Journal of Marketing · 1954
The Teaching of Marketing ResearchLyndon O. Brown · Journal of Marketing · 1953
Toward a Profession of MarketingLyndon O. Brown · Journal of Marketing · 1948
The Acceptance of Marketing ResearchLyndon O. Brown · Journal of Marketing · 1952
Better City Government || [untitled]Review by: Lyndon O. Brown · Annals of the American Academy of Political and Social Science · 1938
Billions for Defense || [untitled]Review by: Lyndon O. Brown · Annals of the American Academy of Political and Social Science · 1941
The Teaching of Marketing ResearchBrown, Lyndon O. · Journal of Marketing · 1953
The Acceptance of Marketing ResearchBrown, Lyndon O. · Journal of Marketing · 1952
Product lifecycle management in pharmaceuticalsPrajapati, V.; Dureja, H. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2012
Cultural obstacles to market orientationHarris, Lloyd C. · Journal of Marketing Practice: Applied Marketing Science · 1996
Global medical marketingSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2014
Market segmentationHoek, Janet; Gendall, Philip; Esslemont, Don · Journal of Marketing Practice: Applied Marketing Science · 1996
Small businesses’ motivesCrick, Dave; Chaudhry, Shiv · Journal of Marketing Practice: Applied Marketing Science · 1997
Developments in airline marketing practiceDriver, John C. · Journal of Marketing Practice: Applied Marketing Science · 1999
Heralds of changeSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2013
Time marches onSmith, B. D. · Journal of Medical Marketing: Device, Diagnostic and Pharmaceutical Marketing · 2013