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Brand Origin Identification by Consumers: A Classification PerspectiveGeorge Balabanis and Adamantios Diamantopoulos · Journal of International Marketing · 2008
Brand Origin Identification by Consumers: A Classification PerspectiveBalabanis, George; Diamantopoulos, Adamantios · Journal of International Marketing · 2008
The Impact of Nationalism, Patriotism and Internationalism on Consumer Ethnocentric TendenciesGeorge Balabanis, Adamantios Diamantopoulos, Rene Dentiste Mueller and T.C. Melewar · Journal of International Business Studies · 2001
The Impact of Nationalism, Patriotism and Internationalism on Consumer Ethnocentric TendenciesBalabanis, George; Diamantopoulos, Adamantios; Mueller, Rene Dentiste; Melewar, T. C. · Journal of International Business Studies · 2001
Domestic country bias, country-of-origin effects, and consumer ethnocentrism: A multidimensional unfolding approachGeorge Balabanis; Adamantios Diamantopoulos · 2004
Gains and Losses from the Misperception of Brand Origin: The Role of Brand Strength and Country-of-Origin ImageBalabanis, George; Diamantopoulos, Adamantios · Journal of International Marketing · 2011
Body measurement techniquesSimmons, Karla P.; Istook, Cynthia L. · Journal of Fashion Marketing and Management: An International Journal · 2003
Profiling fashion innovatorsPhau, Ian; Lo, Chang‐Chin · Journal of Fashion Marketing and Management: An International Journal · 2004
Body scanningMckinnon, Lashawnda; Istook, Cynthia L. · Journal of Fashion Marketing and Management: An International Journal · 2002
Luxury consumption factorsHusic, Melika; Cicic, Muris · Journal of Fashion Marketing and Management: An International Journal · 2009
Consumer‐based brand equityJung, Jaehee; Sung, Eunyoung · Journal of Fashion Marketing and Management: An International Journal · 2008
Organizational foundations of export performanceNeidik, Binnur · Journal of Fashion Marketing and Management: An International Journal · 2004
Challenging market conventionsde Kervenoael, Ronan; Canning, Catherine; Palmer, Mark; Hallsworth, Alan · Journal of Fashion Marketing and Management: An International Journal · 2011
Uncovering Victoria's SecretPhau, Ian; Hume, Margee; Mills, Michael · Journal of Fashion Marketing and Management: An International Journal · 2013