海量图书期刊资源,随时随地畅享阅读乐趣
[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 ||Ding, Min; Eliashberg, Jehoshua; Stremersch, Stefan · 2014
[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || Vaccine MarketingDing, Min; Eliashberg, Jehoshua; Stremersch, Stefan · 2014
[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || Marketing Spending ModelsDing, Min; Eliashberg, Jehoshua; Stremersch, Stefan · 2014
[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || Pharmaceutical Lifecycle Extension StrategiesDing, Min; Eliashberg, Jehoshua; Stremersch, Stefan · 2014
[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || New Challenges in Alliance Portfolio ManagementDing, Min; Eliashberg, Jehoshua; Stremersch, Stefan · 2014
[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || Portfolio Management in New Drug DevelopmentDing, Min; Eliashberg, Jehoshua; Stremersch, Stefan · 2014
[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || How DTCA Influences Prescription Pharmaceutical MarketsDing, Min; Eliashberg, Jehoshua; Stremersch, Stefan · 2014
[International Series in Quantitative Marketing] Innovation and Marketing in the Pharmaceutical Industry Volume 20 || Leveraging Social Media in the Pharmaceutical IndustryDing, Min; Eliashberg, Jehoshua; Stremersch, Stefan · 2014