海量图书期刊资源,随时随地畅享阅读乐趣
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1996 Multicultural Marketing Conference ||Choudhury, Pravat K. · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1995 World Marketing Congress ||Grant, K.; Walker, I. · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1997 World Marketing Congress ||Sidin, Samsinar MD; Manrai, Ajay K. · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1998 Multicultural Marketing Conference ||Chebat, Jean-Charles; Oumlil, A. Ben · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1993 World Marketing Congress ||Sirgy, M. Joseph; Bahn, Kenneth D.; Erem, Tunc · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference ||Robinson,, Leroy · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference ||Kothari, Vinay · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 2002 Academy of Marketing Science (AMS) Annual Conference ||Spotts, Harlan E. · 2015
Communication Strategies for Hospital PositioningFord, John B.; Honeycutt, Earl D. · Journal of Hospital Marketing · 1991
The service recovery paradox: justifiable theory or smoldering myth?Magnini, Vincent P.; Ford, John B.; Markowski, Edward P.; Honeycutt, Earl D. · Journal of Services Marketing · 2007
An Experimental Examination of Equivalence Failures in Multicultural Comparative ResearchCase, F. Mark; Ford, John B.; Markowski, Edward; Honeycutt, Earl D. · The Journal of Marketing Theory and Practice · 2013
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference || Internal Customer Orientation: Antecedents and ConsequencesFord, John B.; Honeycutt,, Earl D. · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference || Modeling Operationalized Measures of Customer LoyaltyFord, John B.; Honeycutt,, Earl D. · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference || The Impact of Lean Enterprise on Marketing ManagementFord, John B.; Honeycutt,, Earl D. · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference || Gaining Competitive Advantage through Standardization and Differentiation of ServicesFord, John B.; Honeycutt,, Earl D. · 2015
[Developments in Marketing Science: Proceedings of the Academy of Marketing Science] Proceedings of the 1998 Academy of Marketing Science (AMS) Annual Conference || Competitive Strategy and Market Orientation: The Relationship and its ImplicationsFord, John B.; Honeycutt,, Earl D. · 2015